Why do we fear missing out? The most basic theory goes a bit like this: We are social animals. Social animals experience evolutionary pressure to conform to their peer group. Thus, when a new group behaviour emerges we experience FOMO because we are instinctively afraid of being left out of the group.
The biology of FOMO
The biology of FOMO
The biology of FOMO
Why do we fear missing out? The most basic theory goes a bit like this: We are social animals. Social animals experience evolutionary pressure to conform to their peer group. Thus, when a new group behaviour emerges we experience FOMO because we are instinctively afraid of being left out of the group.